Kevin Durant is heading to Oakland, and once again Jerry West has his fingerprints all over the transaction. If you measure basketball executives by their ability to put together massive deals together, Jerry West and Pat Riley are the OG’s.
Pull back the curtain on LeBron to the Heat, and now Durant to the Warriors, and its Jerry West or Pat Riley finding the connective tissue to get the deals done. Regardless of their age, they relate to people. A – B – C, always be closing. Second prize is a set of steak knives, Sam Presti. Third prize is you’re fired.
Just like getting Shaq to L.A, West pitched Kevin Durant by connecting with him on an issue that he was most concerned about, Kevin Durant.
According to reports, West used his own 1 -8 records in NBA Finals as an example of what Durant should avoid. Today, Colin said West’s pitch to Durant was simple, make things easier for yourself.
“Jerry West sold him on, more titles, more fun, part of a collective, you’ll get more open shots, higher percentage. And people in a year will say, ‘Kevin Durant, he’s a better player now.’ No. He’s playing with smarter and better players. ‘”
Analytics may rule NBA front offices in the NBA, but there’s still no substitute for a closer like Jerry West. Ask the Lakers, they just signed Timofey Mozgov.