Yankees slugger Aaron Judge has been the biggest story of the first half of the MLB season, and added the Home Derby title to his rapidly growing superstar resume with a collection of jaw dropping 500-foot blasts.
Judge has gone from relative obscurity to arguably the biggest star in baseball in a matter of months. With his size, power, “good guy” vibe, and playing for the most recognizable sports franchise in America, Colin sees Judge as the rare baseball talent that can transcend the normal marketing boundaries and become recognizable on Main Street.
Major League Baseball desperately needs marketable stars, and Judge has the potential to be an icon on the level of a LeBron James. When he’s on the screen, you stop doing whatever you’re doing and watch. That’s greatness.
Can he keep it up? We’ll see.